The Wellbeing Doctors

The Wellbeing Doctors is a team of healthcare professionals who specialise in lifestyle medicine to improve health and well-being. They partner with employers to enhance employee health, increase productivity and improve staff retention. Their lifestyle team works with employees to develop individualised action plans that set them on a path to being healthier.

The GOAL

This project aimed to offer valuable insights into ways The Wellbeing Doctors could enhance the user experience and engagement with their interactive dashboard. The dashboard is an essential tool that allows The Wellbeing Doctors to create individualised action plans for users, enables users to track their health progress, and access various health resources. By improving the user experience and engagement with the dashboard The Wellbeing Doctors hoped to improve the health outcomes for those using their service.

user Research

To understand how the wider organisational goals of The Wellbeing Doctors could affect the dashboard as well as the ambitions of the team for the dashboard, we started with a goal-setting workshop. Following on from goal setting, we then delved into the steps involved in a user's interaction with the dashboard.

To learn more about existing usability issues, user opinions and what could be improved we conducted a series of Usability Tests and User Interviews. We conducted the usability tests with participants who already had a relationship with The Wellbeing Doctors, asking them to complete a series of tasks representing the key features of the website, identified in the goal-setting workshop. During the tests, we took note of the participant's behaviour and feedback. We aimed to find issues with the platform that might be creating a negative user experience, find any opportunities for improvement and discover more about what these users wanted from the platform.

In addition to Usability Testing, we conducted User Interviews with decision-makers from clients of The Wellbeing Doctors. We decided to conduct this type of research to gather information about the service in general which would hopefully provide evidence for the new dashboard feature

Insights

To create clarity from the mass of insights gathered from User Research, we used a method called Affinity Diagramming. Affinity Diagramming is the process of taking a large amount of data and sorting it into themes, common issues or ideas to create a clearer picture of the usability issues facing the dashboard. After sorting similar ideas, we were able to create recommendations to address each of these themes.

Once we had collected data from the participants, analysed it and grouped it into themes, we were then able to create an insights report that effectively communicated our findings to The Wellbeing Doctors. The report presented our research in a clear and concise manner, but also provided recommendations on how to address the usability issues we identified.

Outcomes

  • Discovered usability issues.

  • Gathered user insights.

  • Recommended next steps.

Client

The Wellbeing Doctors

Timeline

Two months

Team

Completed while working for Matchstick Creative.

Services

User research, usability testing, user interviews, insights reporting

User Interviews

Insights report

Usability testing

07513601397

Hey@jackmurphyux.com